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Protection designed around your customers, your proposition and your ambitions

Insurance schemes allow an organisation to offer relevant protection to a defined group of customers, members or users. Done well, the insurance becomes part of the wider proposition rather than a separate product added at the end.

SEICO has experience in developing and placing large-scale insurance programmes, particularly in mobile device protection, bill protection, warranty and affinity-led solutions. We work with partners to understand the customer journey, design the cover, approach suitable insurers and bring together the distribution and administration arrangements needed to make the scheme work.

The objective is simple: create protection that customers can understand and value, while supporting the partner’s commercial and customer relationship goals.

What a SEICO scheme can support

Customer Value

Add a practical benefit that complements the partner’s existing product or service.

Retention and Loyalty

Give customers another reason to remain engaged with the organisation.

Additional Revenue

Create a commercially sustainable proposition where the distribution model and regulation allow.

Embedded Protection

Build insurance into an existing purchase, subscription, finance agreement or membership journey.

Have an audience? Let us explore the protection.

If your business serves a large or clearly defined customer group, SEICO can help assess whether an insurance scheme could add genuine value.

Scheme opportunities we consider

 

  • Mobile phones, connected devices and consumer technology
  • Warranty and guarantee-style protection
  • Bill protection and defined financial support benefits
  • Retail, membership and association programmes
  • Affinity arrangements for established customer groups
  • Bespoke embedded insurance linked to another product or service

 

Get in touch

 

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From idea to operation

A successful scheme has to work for the customer, the distributor and the insurer. We therefore look beyond the policy wording. We consider the target audience, benefit design, pricing logic, eligibility, sales journey, administration, claims handling, data, reporting and regulatory responsibilities. We then help assemble the right combination of underwriting capacity and operating partners.

Each scheme is different. Cover, pricing, territories and operational arrangements remain subject to insurer review, legal and regulatory requirements and final agreement between the parties.